Tag: Founders — Heritage Stories

Most people asking about ghostwriting rates expect a number. The number varies by a factor of ten. Here is what actually drives the cost, an...

Founder memoirs fail when they read like company brochures. The fix is not more humility. The fix is a real antagonist. Here is what a good...

The founder book has become a category of its own. Done well, it defines a career. Done alone, it usually never gets finished. Here is why.

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